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Tailor-made communication : the advertisers found their Holy Grail

  • THURSDAY OCTOBER 10th
  • 11:00
  • 01H00
  • Talks / Main stage

Emmanuel Pottier talk (Deputy General Manager CLEAR CHANNEL FRANCE) :
Street Experience : from OOH to urban media.

Karima Guffroy talk (Head of Print Management PUBLICIS ETO) :
Print, ROI is king in the heart of consumers.

Eric Trousset talk (Developpement Director LA POSTE) :
Targeting, ROI, connected print, drive-to-store, drive-to-web… Are you sure you know the mail media ?

 

(picture credits DR)